Registration Fees for Virtual Conferences
- Recorded Noveber 10, 2021
Before going virtual, it was so much easier to understand and determine registration fees for events, meetings, and conferences. If you are fortunate enough to have historical data, you most likely have a formula calculating how much to raise fees. Now, with the uncertainty that the pandemic brings along with untested virtual events, what formula do you use?
Join our veteran meeting planner, Vinnu Deshetty as she explores various pricing models to help you determine your cost of production, value to attendees, and ROI. She’ll also help you quantify the intangible benefits of meetings and events that are key drivers for attendees.
At the end of the session, you can have a workbook that helps you evaluate various factors that can help you determine what your registration fees should be for your in-person, hybrid, and or virtual attendees.
Speakers/Moderators
Vinnu Deshetty, CEO and Founder, EVA Event Tech Hub
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Vinnu Deshetty is the Founder and CEO of EVA – Event Tech Hub helping clients embrace digital tools that improve their attendee experiences while making the meeting planner’s job easier. With over 25 years of meeting and conference planning experience in the association and nonprofit industries, Vinnu brings a unique understanding of both the tech and event planning worlds. Vinnu focuses on making tech accessible and productive for meeting planners. She leads development teams to bring a sense of humanity to AI development making EVA’s technology a reality that is easily implemented and activated. Raised as a coal miner’s daughter in western Kentucky, Vinnu stays true to her southern roots by valuing community in both her personal and professional lives. She obtained a Bachelor of Science from Vanderbilt University and a Master of Public Administration. Vinnu now works and resides in the Washington, DC area.
